Being ranked and being cited are becoming two different jobs
A growing share of searches now end inside an AI answer — a summary, a chat response, a generated overview — before a person ever reaches a traditional results page. Ranking #1 in classic SEO doesn't automatically mean an AI system will mention your brand by name when it answers a related question; that requires a different, more explicit set of signals.
AIO (AI Optimization) and GEO (Generative Engine Optimization) is the work of making your brand easy for these systems to find, understand and confidently cite — structured content, clear factual statements about who you are and what you do, consistent entity signals across the web, and technical access (like an llms.txt file) that tells AI crawlers your site is open for them to read.
We pair this with the branding and reputation work that AI systems draw on indirectly — reviews, mentions, consistent business information across the web — since these systems tend to cite brands that already look established and consistently described everywhere they appear.
Why brands invest in AIO/GEO now
Visibility where search is heading
Positioned early, ahead of competitors who are still only thinking about classic SEO.
Structured, quotable content
Content rewritten so AI systems can lift clear, accurate facts about your brand.
Consistent entity signals
Your business described the same way everywhere, which builds AI confidence to cite you.
Reputation & branding work
Reviews, mentions and consistent brand presence that AI systems draw confidence from.
Works alongside your SEO
Builds on your existing SEO investment rather than replacing it.
Citation tracking
We monitor how often and how accurately your brand is mentioned across major AI tools.
How we build your AI search presence
AI visibility audit
We test how ChatGPT, Perplexity and Google AI Overviews currently describe (or ignore) your brand.
Technical AI access
robots.txt, llms.txt and structured data are set up so AI crawlers can read and trust your site.
Content restructuring
Key pages are rewritten into clear, factual, quotable blocks AI systems can lift accurately.
Entity & reputation consistency
Business information, reviews and mentions are aligned across the web.
Ongoing monitoring
We re-test AI citations monthly and adjust as these systems evolve.
Reporting
A clear report on citation frequency and accuracy, alongside your regular SEO metrics.
What's included in an AIO/GEO engagement
- Baseline AI visibility audit across ChatGPT, Perplexity and Google AI Overview
- robots.txt and llms.txt setup so AI crawlers can access and cite your site
- Structured data and schema markup expansion
- Content restructuring for clarity and quotability
- Entity consistency review across directories, socials and review platforms
- Branding and reputation recommendations that support AI trust signals
- Monthly citation tracking report
- Alignment with your existing SEO strategy, not a replacement for it
This is a genuinely new discipline, and we're upfront that no agency can guarantee a specific AI citation — what we can do is systematically stack the signals these systems are known to reward, and prove movement with real tracking data over time.
Where this service works best
B2B Services
Get recommended when buyers ask AI tools for vendor suggestions.
Healthcare
Be the practice AI assistants surface for care-related questions.
SaaS & Startups
Get named when someone asks an AI tool to compare products in your category.
Real Estate
Surface in AI-assisted local search and recommendation queries.
Common questions
Get a free AIO visibility audit
We'll test how AI search tools currently describe your brand and come back with a prioritized action plan.